Celebrity endorsements on products are very influential to consumers. Celebrities are always in the media and seen as a strength when it comes to selling products. Brands also pay celebrities for their time because of their ability to sell a product in just one tweet, which is crucial for small brands. Here are the influences of celebrity endorsements on super clone watches.
Appeal to the younger generation
Young consumers tend to be more influenced by celebrities than by traditional marketing strategies. They do not always trust advertisements and are skeptical and cynical. Because of this, the younger generation is very susceptible to celebrity endorsements. This is because celebrities are often seen as popular and cool. By endorsing a product, the intended audience will see that it is safe to purchase the endorsed product because a celebrity uses it for themselves. A successful example of this marketing strategy can be seen in the case of social media influencer Arielle Charnas who appeared in an Instagram post for Super Clone Watch.
Attract a high-spending customer base
Celebrities do not come cheap, but they can be worth it. Using celebrities to endorse your product can attract a new market and change their perspective of your product. Designers, who are the prime customers of super clone watches, are very conscious of what they wear when they are out and about. They want to know that everyone will notice their watch and that it is the latest fashion trend. Therefore, you can use a celebrity to get the desired outcome. If designers start wearing your watch, it will show consumers that it is of high quality and that they should wear it as well.
Reach customers who do not like traditional marketing strategies
Traditional marketing strategies often fail to reach consumers because they do not understand what the advertisement is trying to say. Because of this, super clone watches are more likely to notice celebrity endorsements from their favorite stars than from a normal advertisement.
Reach customers who are tired from traditional advertisements
Today, many consumers are tired of traditional advertisements because they are seen too often. They want to see something fresh and entertaining, which makes them more likely to notice a celebrity endorsement. Celebrities are seen as more fun and entertaining than traditional ads which is why consumers will be more attracted to them and remember their sales message.
